21st Century Christian
Their ecommerce site was from the previous century.
21stCC.com had a storefront that was showing it’s age (Before photo in slideshow); it didn’t adapt to mobile devices. We reconstructed to be responsive to screen size. Their customers weren’t looking to buy Christian books…they were looking to improve themselves and their spiritual lives. So we reimagined their website to feature happy, everyday people with brighter colors.
Furthermore, the user flow was unclear…and a confused customer never buys. So we divided up visual funnels by demographics and product categories on homepage.
Each year we retheme their VBS order page.
21st Century Christian had compiled church data for decades and needed a user friendly way to access and update records. We provided a simple, clean interface enabling members to submit suggested updates plus an easy APPROVE button for internal insertion.
